# \#growth **URL:** https://gorelay.co/tag/growth/24.md [Latest](https://gorelay.co/latest.md) · [Categories](https://gorelay.co/categories.md) · [Tags](https://gorelay.co/tags.md) --- ## [How the Founder Persona Likely isn’t Your ICP, Why Biz Fundamentals Trump All Silicon Valley “Must-Haves”, and Other Recognitions with Basis’ Founder, Bebe Kim](https://gorelay.co/t/how-the-founder-persona-likely-isn-t-your-icp-why-biz-fundamentals-trump-all-silicon-valley-must-haves-and-other-recognitions-with-basis-founder-bebe-kim/925)
**Author:** [@Relay](https://gorelay.co/u/Relay)\ **Replies:** 1\ **Last updated:** [June 19, 2023, 6:43pm UTC](https://gorelay.co/t/how-the-founder-persona-likely-isn-t-your-icp-why-biz-fundamentals-trump-all-silicon-valley-must-haves-and-other-recognitions-with-basis-founder-bebe-kim/925 "2023-06-19T18:43:29Z")
In the following exchange, Basis’ founder and CEO, Bebe Kim (@babinator), deconstructs — “easily one of the biggest lessons we learned” — the increasingly predetermined focus on selling to fellow early-stage B2B founde… --- ## [Iterating Minimum Viable Funnels, Evolving Freemium for Reach and Focus, and Other Growth Lessons with Sendspark’s Co-Founder, Bethany Stachenfeld](https://gorelay.co/t/iterating-minimum-viable-funnels-evolving-freemium-for-reach-and-focus-and-other-growth-lessons-with-sendspark-s-co-founder-bethany-stachenfeld/805)
**Author:** [@Relay](https://gorelay.co/u/Relay)\ **Replies:** 2\ **Last updated:** [August 10, 2022, 7:35pm UTC](https://gorelay.co/t/iterating-minimum-viable-funnels-evolving-freemium-for-reach-and-focus-and-other-growth-lessons-with-sendspark-s-co-founder-bethany-stachenfeld/805 "2022-08-10T19:35:02Z")
The idea of an MVP often garners charged, play-by-play commentary from all ends of the startup spectrum. Rightly so. Despite the necessary, proposed revisions — marketable/sellable/lovable? — it continues to be a found… --- ## [Setting Up Engineering for Growth: The Workflows and Culture That Drove 1500% YoY Growth with Tara AI’s Co-Founder, Iba Masood](https://gorelay.co/t/setting-up-engineering-for-growth-the-workflows-and-culture-that-drove-1500-yoy-growth-with-tara-ai-s-co-founder-iba-masood/725)
**Author:** [@Relay](https://gorelay.co/u/Relay)\ **Replies:** 3\ **Last updated:** [April 27, 2022, 12:42am UTC](https://gorelay.co/t/setting-up-engineering-for-growth-the-workflows-and-culture-that-drove-1500-yoy-growth-with-tara-ai-s-co-founder-iba-masood/725 "2022-04-27T00:42:25Z")
Even in the unstructured early days of a startup, teams assume and affirm the presence of silos. Product and growth risk becoming distant, connected only by a circuitous, transactional logic. Tara AI’s co-founder and … --- ## [“Think of Bootstrapping as a Tool, Not as a Way of Life” and Other Perceptive Observations On Transitioning to the VC Path with MagicBell’s Co-Founder, Hana Mohan](https://gorelay.co/t/think-of-bootstrapping-as-a-tool-not-as-a-way-of-life-and-other-perceptive-observations-on-transitioning-to-the-vc-path-with-magicbell-s-co-founder-hana-mohan/715)
**Author:** [@Relay](https://gorelay.co/u/Relay)\ **Replies:** 3\ **Last updated:** [April 7, 2022, 6:26am UTC](https://gorelay.co/t/think-of-bootstrapping-as-a-tool-not-as-a-way-of-life-and-other-perceptive-observations-on-transitioning-to-the-vc-path-with-magicbell-s-co-founder-hana-mohan/715 "2022-04-07T06:26:17Z")
If there’s a whiff of dogma in suggesting that writers ought to place their creations only in certain genres or mediums unless they concoct fictive alter egos, there’s something categorically cultish about the belief t… --- ## [Do You Really Need a "Full-Stack" Marketer as Your First Marketing Hire? Outfunnel’s Co-Founder, Andrus Purde, Shines Clarifying Light on That and More](https://gorelay.co/t/do-you-really-need-a-full-stack-marketer-as-your-first-marketing-hire-outfunnel-s-co-founder-andrus-purde-shines-clarifying-light-on-that-and-more/707)
**Author:** [@Relay](https://gorelay.co/u/Relay)\ **Replies:** 2\ **Last updated:** [March 21, 2022, 5:24pm UTC](https://gorelay.co/t/do-you-really-need-a-full-stack-marketer-as-your-first-marketing-hire-outfunnel-s-co-founder-andrus-purde-shines-clarifying-light-on-that-and-more/707 "2022-03-21T17:24:18Z")
“The most important step when hiring marketers,” says Outfunnel’s co-founder and CEO, Andrus Purde (@andrus), “is to pick a time machine and go back a year or two and then always be looking for the right person.” Whil…