# I'm Aleem Mawani, Founder and CEO of Streak. AMA!

**URL:** <https://gorelay.co/t/im-aleem-mawani-founder-and-ceo-of-streak-ama/644>\
**Category:** AMAs\
**Tags:** past-guests, fundraising, product-led-growth, operating-principles, founders-self\
**Created:** [October 6, 2021, 7:52am UTC](https://gorelay.co/t/im-aleem-mawani-founder-and-ceo-of-streak-ama/644 "2021-10-06T07:52:38Z")\
**Posts on this page:** 1\
**Showing post:** 18

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**Author:** ![aleem](https://sea2.discourse-cdn.com/flex020/user_avatar/gorelay.co/aleem/32/489_2.png) [@aleem](https://gorelay.co/u/aleem)\
**Post date:** [October 14, 2021, 5:11pm UTC](https://gorelay.co/t/im-aleem-mawani-founder-and-ceo-of-streak-ama/644/18 "2021-10-14T17:11:53Z")

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> [@navydish](#):
>
> Hey Aleem - thank you for taking the time. Would love to know some of the closely-held beliefs as a founder that you had to let go of as you went from 0 to 100K USD to 1M to 10M USD?

Going from $5M-$10M we really had to investigate churn and directly address it in a rigorous way. Before that we were just building product we thought new users wanted us to have. Over that time we were able to get churn down by almost 70%.

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